Name: Brand New Retro
SKU: SQ0210346
Availability: InStock

Description

With this stunning collection of more than seven hundred retro adverts, photos and articles, sourced from over fifty different magazine titles, BRAND NEW RETRO takes a look back at Ireland’s vintage pop culture and advertising from the 1960s to the 1990s. The content is a visual feast – and uniquely Irish – covering fashion, music, brands and sport.
The book features the best of author Brian McMahon’s award-winning website, brandnewretro.ie. Since 2011, the site has digitised thousands of iconic images, articles and adverts from an expanding range of vintage magazines and other publications. The result is a fantastic document of Irish life – a smorgasbord of images that embody iconic Irish pop culture.

Reviews

"A magic-carpet ride back over the flotsam of Ireland’s cultural life of the 1960s to 1980s. A real page-turner" —Irish Examiner

"A visual blast from Ireland's psychedelic past. Stunning" —Irish Independent

"an assembly of small Irish wonders" —Sunday Business Post

"Brand New Retro is a Saturday kind of book. When I was a kid, Saturday was a day for reading comics, eating sweets and listening to the football on the radio. A bit later, it might involve a night out after a hard week's work, maybe with a few quid to spend. If you want to bottle everything that was best about Saturday in the late twentieth century, you could do worse than stick Brand New Retro in a (heavy-duty) food blender. It jumps right off the page at you." ––Seán

Author

Brian McMahon

Brian McMahon is the creator of the award-winning website brandnewretro.ie., which has digitised more than three thousand images, articles and adverts. He collaborated with Joe Collins on Brand New Retro, and has been creating fanzines, DJing and performing with bands since 1978. Former member of Scheme, he supported U2 at the Dandelion Market in 1979; he presented on Dublin’s Jazz FM from 1996 to 2002.

Media